710 Berkeley Ave., NW
Atlanta, GA 30318  |  (404) 609-7064

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AGENDA

12:00pm       

Welcome, Introductions and The Intangibles of Success

 

1:00pm         

Management

  • Types of managers

  • When and how to connect with a manger

  • What constitutes a successful manager

 

2:00pm         

Lunch and learn: Music Publishing

  • Understanding Copyright

  • Which type of publishing deal is best for you

  • Breaking down a co-publishing agreement

 

4:00pm         

Guest Panelist Discussion

 

5:30pm         

15 min. break

 

5:45pm         

Earning Income from your Music

  • Artist income vs. writer income

  • Exploring the Various Streams of Income Sources and How to Use Them

  • Understanding Performance Rights Organizations (P.R.O.’s)

 

6:45pm         

Dinner and dialogue: Marketing strategies for artists, songwriters and producers

  • Establishing a Brand

  • Exploring various marketing tools and the “secrets” to how to use them

  • Major vs Independent: Things artists need to consider

  • How does radio really work?

 

8:00pm         

Writing and Recording

  • Live, collaborative writing and recording sessions (verse & hook)

 

11:00pm       

Peer Critiques (of music written and recorded during the Lock-In)

 

11:30pm       

Closing Q&A

 

12:00am        End

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